Tricoci Salon & Spa
Hookd score: Optimized- Hook
- Your Med Spa Experience Awaits
- Format
- Video, 0:15
- Offer
- Medical aesthetics from board-certified pros.
- CTA
- Book
- Days running
- 39
- Domain
- tricoci.com
What to steal: Board-certified is the reason to book.
Trade
Med Spa plays
Med spa clients book a treatment, then cancel when they are unsure what happens in the room. These plays write the offer, the consult, the reminder, and the membership ask in plain language a first-time client will trust.
32 plays
Ads that are running now
Med Spa only. No screenshots.
VLCC
Hookd score: Optimized- Hook
- US-FDA approved Botox by dermatologists
- Format
- Video, 0:14
- Offer
- Up to 50% off Botox. Book now.
- CTA
- Book
- Days running
- 23
What to steal: Percent off Botox, with Book as the button.
Source: Hookd winning/optimized ads, Oct 2026
Click
10
Med Spa: 3 buying-motive ad set
Write three med spa ads, each built on one different reason to buy, instead of one ad that lists everything.
Med Spa: 'It's not because...' ad
A Meta ad that names the excuses a client has heard, then the real reason their last attempt failed.
Med Spa: callout short-form ad
Short ad that calls out exactly who it's for in the first line.
Med Spa: seasonal 'for the ones still working' push
A seasonal ad aimed at busy clients during the pre-summer, wedding season and the holidays.
Med Spa: 2-question instant form
Use a Meta instant form with only two qualifier questions plus contact info.
Med Spa: treatment-match quiz
A short quiz that matches a visitor to a treatment, then asks for the phone number last.
Track ad source to booked revenue, not leads
Judge Meta ads on booked and closed jobs, not cost per lead.
Exclude warm audiences from cold ads
Keep past engagers and customers out of cold prospecting campaigns.
Fire the pixel on booked, not on every lead
Tell Meta about booked or qualified appointments, not raw form fills.
72-hour creative swap clock
When results fall for about 72 hours while cost rises, swap creative instead of killing the campaign.
Call
7
Med Spa: AI receptionist opening script
A first-30-seconds script for an AI or human receptionist answering a med spa call.
Med Spa: missed-call text-back
Send an instant text when a med spa call goes unanswered.
Med Spa: price-shopper call script
What to say when a caller opens with 'how much for Botox, fillers, laser and facials?'
Med Spa: warm handoff to a person
When to pass a med spa call from AI to a human, and what to say.
Med Spa: after-hours call script
A script for calls that come in nights and weekends.
Med Spa: weekly call scorecard review
Review a handful of med spa calls each week against a simple scorecard.
Speed-to-lead: answer in under 5 minutes
Set a rule that every new lead gets a call or text within 5 minutes.
Book
6
Med Spa: confirmation that sells the visit
Send a confirmation that explains what the consult is, who's coming and what to expect.
Med Spa: day-before and day-of reminders
Two short reminders that cut med spa no-shows.
Med Spa: no-show rebook text
A short text to rebook a client who missed the consult.
Med Spa: book on the first call
Book the consult during the first conversation, not 'we'll call you back.'
Med Spa: deposit or card-on-file rule
Decide when to ask for a deposit to hold a slot.
Med Spa: what-to-expect page
A simple page sent after booking that answers the top 5 questions about the consult.
Med Spa: estimate follow-up sequence
A 4-touch follow-up for med spa consults that didn't close on the spot.
Med Spa: membership pitch
How to offer the membership at the end of a med spa visit.
Med Spa: review request text
Ask for a Google review right after a finished job, while the client is happy.
Med Spa: dead lead reactivation email
A plain 'sent from my phone' style email to old med spa leads that never booked.
Med Spa: 'what do we need to do' ask
An owner-level question for a big treatment package deal that stalled.
Med Spa: next-service reminder
Remind past clients when their next touch-up appointment is due.
Agency: show clients booked revenue by source
Agencies report booked and closed revenue per client instead of clicks and leads.
Agency: sell the hold after the book
After someone books, the job is to get them to show, not to sell more.
Lost deal feedback ask
Ask lost leads one honest question so you can fix the process.
Common Med Spa questions
Which med spa offers belong in the first line of an ad?
The treatment and who it is for, such as a first Botox visit or a filler consult. A slogan about glow does not tell anyone to book.
How do I cut med spa consult no-shows?
Say what the visit is: a talk first, treatment only if they choose, how long it takes, and what it costs to sit down. The what-to-expect page does that job.
What should a med spa reminder say?
Who they will see, anything they truly need to avoid beforehand, and how to reschedule. A see-you-soon text does not change a cancel.
When do I offer a med spa membership or package?
After a treatment they already liked, not in the first ad. The close plays ask once, with the next date attached.
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